sothebysrealty.com
north carolina
Nothing compares to what's next
lake lure
2024 The Distinction
At Sotheby’s International Realty, we are committed to service like no other. Clients around the world will ask one key question: "Who can do the most for me?" The answer: a Sotheby's International Realty® agent will.
helsinki, finland
INTRODUCTION
Our Founders Starting in the mid 1980's at Fairfield Mountains's they not only found each other in one of the most beautiful places in the world but also a passion for real estate led them to their first independent office in 1991. 2007 they were invited to join Sotheby's International Realty which spans internationally over 81 countries. Thomas and Carole have a combined real estate experience over 60 years.
Pinnacle Sotheby's International Realty LAKE LURE, NORTH CAROLINA No place is quite like Western North Carolina. The Blue Ridge Mountains create the perfect backdrop against the cool blue waters of Lake Lure. Built in 1927, this man-made freshwater lake is over 700 acres with 21 miles of shoreline. Folks come to Lake Lure to vacation, many leave wanting more. We have a unique advantage, being centrally located, to receive lots of walk-ins, calls and inquiries of potential buyers looking for homes in Lake Lure and throughout the Western North Carolina region. For sellers, we are the luxury lakefront, mountain and equestrian firm attracting qualified buyers from all over the country. Pinnacle Sotheby’s International Realty is regionally known for selling high-end luxury and unique properties regardless of price point. Our Broker Associates are backed with decades of experience and have a reputation for building strong client connections and developing a deep understanding of their needs. The lifelong friendships are a bonus!
Welcome to the Emerald Coast No place is quite like northwest Florida's Emerald Coast. Our sugar-sand beaches are as enchanting as they come and the water couldn't be clearer. There are plenty of natural wonders to enjoy, from Destin Harbor to the rare coastal dune lakes and state forest sanctuaries along Scenic Highway 30A. As the market leaders in the Florida Panhandle, Scenic Sotheby's International Realty's full-time luxury real estate advisors guide real estate intenders to their perfect piece of the beach along the picturesque stretch of islands from Destin to Inlet Beach. Whether you crave the bustle of a beach town like Destin, the walkability of quaint communities like Rosemary Beach, Alys Beach and Seaside, Florida, or the laidback atmosphere of WaterColor or WaterSound, we're honored to welcome you — for a week or forever.
Global Reach. Local Expertise
We are a boutique real estate agency that is part of a greater global network of affiliates, Sotheby’s International Realty. We are grateful and inspired to have served our community for over 40 years Our Associates have a deep respect for discretion and a solid resolve to offer accurate information and remain readily attuned to the needs of our clients. We are an authentic network, connected worldwide, and known for exemplary service.
Who We Are
Globally Connected Sotheby’s International Realty is the only truly global real estate brand, with a network of residential brokerage companies in more than {{=ifError(nearestNamedReferenceKey('https://data.app.lucidpress.com/dataSets/2566').'Stat', 'Stat')}} countries and territories. Through our personal relationships, our sellers reach a highly qualified group of global clientele.
Our Brand, Your Advantage The Sotheby’s International Realty® brand is built on the centuries-long prestige of the world’s preeminent auction house. Our unmatched reputation gives our listings the best-in-class exposure they deserve and it assures buyers they are working with experts they can trust no matter where they are in the world.
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Pre-Listing Details Our goal is to get your home market ready and we can help with the pre-listing details such as cleaning, yard maintenance, handy-work, as well as pre-listing home inspections and professional appraisals.
Due Diligence and Closing. We will help coordinate inspections making sure it is convenient for you. We coordinate with attorney's and paralegals to make this process as quickly and efficiently as possible.
Moving. We can also arrange with local charities to pick up any furniture items that you do not want to keep or buyer may not want to purchase.
Negotiation. We are with you every step of the way. We are not afraid to go back and forth as much as you need. Some say its the most fun part of the process!
Timeline What to expect from us
Stats Property Report. We provide you with updates on viewer analytics on how your property is performing in the market; Canopy MLS(regional) pinnaclesir.com, Zillow, Realtor.com, JamesEdition sothebysrealty.com, CountryLife & more.
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Introduction to the market. We can help you get your home ready before it's introduced to the market. We can refer you to cleaning services, landscaping, maintenance etc... After determining price, property is added to our local multiple listing service and our exclusive affiliate service DASH, exposing your property internationally.
Exclusive Partnerships, Superior Exposure The exposure and worldwide reach of our listings sets us apart. We partner with media powerhouses to introduce your home to discerning audiences worldwide. We complement those efforts with targeted digital and print advertising plans that are often exclusive to Sotheby’s International Realty. In addition to your home being showcased on sothebysrealty.com, it will also be marketed on more than 100 local Sotheby’s International Realty® websites.
1260 Arbra Mountain Way 2 Bedrooms | 3 Bath
SOLD FOR $800,000
305 Holmes Road 4 Bedrooms | 4.5 Bath
231 Tatanka Trail 4 Bedrooms | 4.5 Bath
SOLD FOR $1,900,000
200 Chapel Point 3 Bedrooms | 2.5 Bath
SOLD FOR $995,000
SOLD FOR $1,200,000
22 Azalea Hill 3 Bedrooms | 3 Bath
SOLD FOR $2,400,000
161 Waterside Drive 6 Bedrooms | 8.75 Bath
SOLD FOR $1,525,000
TRYON
SOLD FOR $725,000
BOSTIC
LAKE LURE
437 Kalmia Road 4 Bedrooms | 5.5 Bath
SOLD FOR $887,500
Significant Sales With over $260 Million in sales we strive to offer excellence in our ability to market a property. Our significant sales offer clients a look into how dedication and hard work will achieve knowledgeable results, although, our level of service is equal and unmatched regardless of price point. We offer legendary personalized service accommodated to fit your needs.
925 Hunting Country Trail 3 Bedrooms | 3 Bath
SOLD FOR $1,100,000
RUMBLING BALD
269 Charlotte Drive 4 Bedrooms | 3.5 Bath
OLD FORT
Social Media We craft exclusive social media content for people passionate about fine living. We have a growing number of more than 1M followers viewing our content on Instagram, YouTube, Facebook, TikTok, Pinterest, LinkedIn, Twitter, WeChat, and our popular RESIDE® Blog. Our award-winning YouTube channel has more video views and more subscribers than any other real estate brand. Second only to referrals, social media is the most common source for real estate leads . We focus use ads with target marketing to get your home exposed in the right places to the right people.
sothebysrealty.com Our website, enhanced in 14 languages, engages millions of buyers every month, immersing them in your home through rich content such as high-resolution photography, ultra-high-definition videos and virtual reality tours. The rich and relevant content available on sothebyrealty.com, enables the site to get the best ranking positions in search engines like Google, maximizing the chances for a buyer to find your home. Listings from around the globe can be accessed seamlessly on any device, and mobile users can directly text a sales associate from any listing page.
PinnacleSIR.com Our local website was developed to showcase our listings with a function included to search for all WNC and Upstate SC listings as well. We have implemented a property organizer tool that allows users to find and save properties and receive email updates as often as they wish. We also include information on local neighborhoods, brand info, about us and associate pages as well as our blog. Our homepage includes featured listings and a property spotlight that is updated periodically to feature our newest unique properties.
Apple TV Our innovative Apple TV app gives consumers the big-screen details of our properties from the comfort of their living rooms. It’s the best way to explore a home from afar. Our app is the only one that lets users explore by lifestyle and amenities, highlight properties and recent searches, and view property videos.
SIR Mobile Our mobile app — now in 14 languages — is the only luxury real estate app that serves properties around the world. You can experience homes on your mobile device with property videos and 3D tours.
Don't just get it on the market. Get it the attention it deserves.
PINNACLESIR.COM
Ordinary Strategy. Extraordinary Results.
MEDIA Photography Eye-capturing photography is the first thing that will draw a buyer to your property. We shoot 50+ vivid shots of the interior, exterior and any special qualities your home may feature. VIDEO Stunning video to highlight and show the unique features of your property that captures the viewers attention. Drone Drone photography offers viewers a different perspective of your property. Seeing unique angles of not only the home and yard but the surrounding neighborhood and views. 3-D Tours We are are one of only a few companies to provide Matterport 3-D virtual tours offering added exposure in the digital world. Floorplan We hire a professional measuring company to create a floor plan and measurements of your home required by our multiple listing service.
DIGITAL MARKETING Social Media Ads Social media ad campaigns drive targeted traffic to focus on your property. We have the opportunity to expose your home to folks who are actively looking for homes. Thousands of engaging people from areas in which your property is viewed the most, will have the ability to connect to us with just a click.
EMAIL CAMPAIGNS ActivePipe We use ActivePipe, an enterprise email marketing platform to create and distribute beautifully designed, effective marketing emails to thousands of people in our targeted database.
PRINT MARKETING Property Brochures Professionally produced and distributed to our office display, Sotheby's Affiliate broker offices and local firms across the region. Print Marketing Professionally produced post cards, targeted ads and special features can be placed in a variety of print. We use high-end magazines such as HAVEN Lifestyles to showcase outstanding properties. They distribute to affluent residences and high-end pick-up locations in North Carolina with over 15,000 readers.
Where do the Buyers come from? According to the National Association of Realtors, the home search process of searching online is a favored first step of home buyers regardless of age. However, REAL ESTATE AGENTS remain a vital part of the process and are the second most frequently used information source next to interent searches for home buyers.
Property Syndication The exposure and worldwide reach of our listings is a crucial piece of what sets us apart from the rest of the industry. Our global media partners include the most authoritative news, lifestyle, and financial voices, as well as real estate-centric websites. Once a home is showcased on sothebysrealty.com, it is syndicated to more than 30 international websites that are leaders in their categories and markets, and will also be marketed on more than 100 local Sotheby’s International Realty® websites.
I have found that among its other benefits, giving liberates the soul of the giver. -MAYA ANGELOU
Charitable Donations
We cherish our community and are passionate about the charities we give to. Each one is important in their own way and we look forward to supporting each year.
Sotheby's Concierge Auctions Sotheby's Concierge Auctions is the leading global marketplace for luxury real estate auctions. This partnership between Anywhere Real Estate Inc. and Sotheby’s auction house gives Sotheby’s International Realty credibility and legitimacy in the auction sale format for luxury properties. Auctioning a property enables homeowners and agents to accelerate the timing of a sale to as little as 60 days. In fact, auctions can build interest and competition for properties in a finite time period, just as they do for expensive artwork, wine, and cars. In September 2022, Sotheby’s Concierge Auction’s global sales achieved $915 million in competitive bids.
We were extremely happy with the service that we received from Pinnacle Sotheby's International Realty. We would definately use their services again and highly recommend them to others. MICHELLE V.
If you are looking to buy or sell property in the Rutherfordton/Forest City/Lake Lure area, I strongly recommend Pinnacle Sotheby's International Realty. LARRY D.
Tara Nelon was a wonderful agent. She was kind, trustworthy and was able to sell our property very quickly. We definately recommend her services! THE VESS FAMILY
Ken Williams is the most capable, professional, caring real estate agent I have ever had the good fortune of working with on the sale of a property. There are not enough adjectives to adequately address how satisfied we are with what Ken did for us. You are beyond fortunate to have him working for you because he does everything right. VIRGINIA CROWELY, NY
"Thanks for listening to our needs and taking care of the details." DAVID LECHER
What Our Clients Say
Michael Holden and Kevin Swerdlin have been my realtors for me for the last 5 years or so. They have been wonderful to work with. I have bought and sold properties with the greatest of ease. And I mean that literally because they do all the work. They have my complete confidence. They are very trustworthy and honest. I hope to use them again and again. ALAN & MILA ABDULLABI
"Tom McKay is a true professional who knows his market at Lake Lure, NC. We recommend Pinnacle Sotheby's International Realty without hesitation. They produce great results! " R. PERRY - SELLER
Ken was very helpful before, during, and after the selection process and continues to be relied upon for assistance after we've closed. JIM CHERYL, ALYSSA, AND FRANKI
Our Distinction. We deliver a singular experience to every client by going above and beyond their individual needs. We connect with consumers who share our elevated vision by leveraging our brand’s heritage and sterling reputation. We utilize our advantage as a global luxury real estate network to provide unparalleled reach, and partner with leading media to obtain the best possible exposure. Our listings are showcased with the highest quality production and the latest technology for even greater impact.
© 2024 Sotheby’s International Realty. All Rights Reserved. Sotheby’s International Realty® is a registered trademark and used with permission. Each Sotheby’s International Realty office is independently owned and operated, except those operated by Sotheby’s International Realty, Inc. The Sotheby’s International Realty network fully supports the principles of the Fair Housing Act and the Equal Opportunity Act.
pinnacleSIR.com
Our services are right at your fingertips: Subscribe to our email at info@pinnacleSIR.com Call us at 828.625.9600 Visit our socials:
videos played in 2023
52M
$143 Billion USD
in global sales volume in 2023
26,500
sales associates
1,115
offices in
84
Countries & territories
#1
most profileD luxury real estate brand in the news with 65,600 press placements Source: Meltwater January 1, 2023 — December 31, 2023
visits to sothebysrealty.com
1M
Social Media Followers
over
88M
© 2024 Sotheby’s International Realty. All Rights Reserved. Sotheby’s International Realty® is a registered trademark and used with permission. Each Sotheby’s International Realty office is independently owned and operated, except those operated by Sotheby’s International Realty, Inc. The Sotheby’s International Realty network fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Internal data is as of December 31, 2023.
$4.4B
(USD) in annual global referrals
countries & territories
OFFICES worldwide
global sales volume (USD)
$143 Billion
Proven performance, proven once again.
2023 global results
social media followers
AVERAGE SALE PRICE LAKE LURE - YTD
$681,061 USD
By the NUMBERS
AVERAGE LIST PRICE LAKE LURE- YTD
$763,516 USD
LIST TO SALE RATIO
95%